Alaska Airlines expands to Europe and Asia after Hawaiian merger (smh.com.au)
Alaska Airlines acquired Hawaiian Airlines in 2024 and reassigned Hawaiian's 787s to fly from Seattle to Europe and Asia, with Hawaiian crews greeting passengers with "aloha." Hawaiian Airlines continues five to seven weekly nonstop flights between Honolulu and Sydney on A330s, and up to 60 per cent of Australians travelling to North America make a stopover in Hawaii. The airlines are introducing premium brands Aurora and Lei Hoku, with Hawaiian's A330 fleet getting 22 lie-flat suites and free Starlink Wi-Fi, though cabin upgrades won't be complete until 2028.
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